New Marketing Practice: Rules For Success in a Changing World (Penguin business)

New Marketing Practice: Rules For Success in a Changing World (Penguin business)

  • Authour
    Mercer, David

  • Pages
    304

  • Condition
    old

  • Edition

  • Publisher
    Penguin

  • Year
    1997

Availability: In Stock
Regular price
Rs. 200.00
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Product Description

 

 

Details: This is a much-needed guide to the rules behind the successful practice of management, for managers across all disciplines. While offering coverage of marketing, and providing a sound academic introdu ...

 

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