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Brand Management
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Statistics for Business & Economics, 13E
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Clearly demonstrate how statistical information enables strong decisions in today and rsquo; S business world with statistics for business and economics, 13E. Sound methodology combines with a proven problem-scenario approach, and meaningful applications for the most powerful approach to teaching business Statistics available. Prestigious authors bring more than 25 years... -
Forecasting: Methods and Applications
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Known from its last editions as the "Bible of Forecasting", the third edition of this authoritative text has adopted a new approach-one that is as new as the latest trends in the field: "Explaining the past is not adequate for predicting the future". In other words, accurate forecasting requires more... -
Machine Learning in Data Science Using Python
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Brand: WILXK Binding: Paperback Number Of Pages: 956 Release Date: 31-05-2022 Details: This book is useful for students and IT professionals who want to make their career in the field of Machine Learning and Data Science. EAN: 9789391540463 Package Dimensions: 9.4 x 7.1 x 1.5 inches Languages: English -
Principles of Corporate Finance | 14th Edition
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Brand: McGraw-Hill Education Edition: Standard Edition Features: Principles of Corporate Finance | 14th Edition Principles of Corporate Finance | 14th Edition Principles of Corporate Finance | 14th Edition Binding: paperback Number Of Pages: 1016 Release Date: 18-12-2023 Details: This book describes the theory and practice of corporate finance in... -
Human Resource Management,17ed
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FINANCIAL STATEMENT ANALYSIS, 11TH EDITION
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Brand: McGraw-Hill Education Edition: Eleventh Features: FINANCIAL STATEMENT ANALYSIS, 11TH EDITION Mcgraw Hill Education As a leading global education company, our mission is to partner with educators, learners, and professionals to help them access all the value that education can offer, no matter where their starting points may be... -
Retail Management
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Details: The New Edition of this book provides in-depth and enriched insights into all the functional areas of Retail Management. It comprehensively blends the global and Indian retailing scenarios and the trends and growth prospects for the retail industry in India. It explores the subject extensively -from basic retail... -
The Strategy Paradox: A Practical Approach to Real-World Challenges
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Details: The Strategy Paradox: A Practical Approach to Real-World Challenges offers a clear, experience-driven perspective on strategy shaped by over four decades in the business world. Combining real-life cases with practical insights, the book explores why strategies succeed or fail, and what can be learned from both. It... -
Customer Relation Management: A Strategic Perspective
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Details: This book explores the foundations of relationship orientation by drawing upon economic as well behavioural concepts. A critique of extant literature and experiences of CRM implementation will help readers appreciate the application of CRM in several industries. The technological aspects of CRM are highlighted through an overview of... -
Fundamentals of Investment Management
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Harvard Business Review on Effective Communication
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Management Development: Strategy and Practice (Human Resource Management in Action)
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Teams That Click
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Details: Product Description With advice on everything from finding and selecting the right mix of people to avoiding people management pitfalls to creating virtual teams, this is every manager's hands-on guide to boosting productivity through superior team performance. It includes fast and actionable tools and strategies for improving critical... -
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Becoming an Effective Leader
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Details: Managers are under increasing pressure to deliver better results faster than the competition. But meeting today's tough challenges requires complete mastery of a full array of management skills, from communicating and coaching to public speaking and managing people. "The Results-Driven Manager" series is designed to help time-pressed... -
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Internet for Business Managers
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Theory And Practice Of Treasury And Risk Management In Banks
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Management Accounting
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Governance & Human Capital: The 21st Century Agenda
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Working Capital Management
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Brand: Wiley Binding: paperback Number Of Pages: 384 Release Date: 01-01-2012 Details: Working Capital Management lays more emphasis on the managerial functions of decision making and forward planning. The scope generally consists of decisions relating to d cash, inventory and liabilities and profit management. This book will also... -
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Brand Management
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Brand: S Chand Details: Bridging the gap between theoretical aspects of brand management and the reality of the Indian Market, this crisp and compact book covers five essential topics including brand success, brand equity, brand extension, brand person and brand repositioning. EAN: 9788125914273 Package Dimensions: 9.4 x 6.3... -
The mckinsey way- using the te
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Details: "If more business books were as useful, concise, and just plain fun to read as THE MCKINSEY WAY, the business world would be a better place." --Julie Bick, best-selling author of ALL I REALLY NEED TO KNOW IN BUSINESS I LEARNED AT MICROSOFT. "Enlivened by witty anecdotes, THE... -
Accounting For Management: Text And Cases
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Details: Financial accounting is a dynamic subject which is constantly evolving to keep pace with changes and new developments in business. This book incorporates the refinements in the accounting concepts and practices in the earlier editions and reflects on new issues and developments in the field of accounting... -
Principles of Microeconomics
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Simplified Approach to CORPORATE Tax Planning & Management
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Details: This book is useful for students of C.S. (Final)/C.F.A./M.F.C./M.B.A./M.Com. and Other Specialised Studies. Tax consultants and officials of the income-tax department will find the book useful. It will also meet the requirements of persons who crave to reduce their tax liability through proper tax planning. EAN: 9789351393177... -
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Working Capital Management: Strategies and Techniques
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Details: Working capital is commonly understood as the fund needed to meet the day-to-day expenses of an enterprise. For a finance manager it is the fund locked up in current assets and, therefore, he looks for liquidity support in net working capital (NWC), which is equivalent to the... -
Crm At The Speed Of Light: Essential Customer Strategies For The 21St Century
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Details: Customer Relationship Management (CRM) is a term that often gets associated with complexity and failure. Yet, taking care of customers is too critical to be complicated, and too important to fail. Paul Greenbergs "CRM at the Speed of Light" not only cuts through industry techno-jargon, but provides the... -
New Venture Management : The Entrepreneur's Roadmap
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GLOBAL MARKETING MANAGEMENT, 7E
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Details: Warren Keegan's seventh edition of Global Marketing Management maintains its authoritative position as the invaluable text for MBA students studying international marketing/global marketing. Comprehensive coverage of topics from the fundamental concepts to the contemporary opportunities and challenges of e-marketing, makes the book an indispensable reference tool for... -
World Class In India
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Details: World Class in India presents the stories of select Indian companies that have been able to spur their managers to overcome their resistance to change and begin the journey to becoming world-class. The cases in this book have been chosen from a cross-section of industries in... -
Handbook of Human Resource Management
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Details: The Handbook of Human Resource Management has been specifically designed to bridge the divide between academic research and professional practice. It reflects comprehensive coverage of traditional and contemporary HRM subject matter, as well as new issues and challenges for the future. Consisting of 32 chapters and a total of... -
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The Leadership Experience
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Brand: Cengage Learning Edition: Sixth Binding: paperback Number Of Pages: 528 Release Date: 01-08-2017 Part Number: 9789386650696 Details: Overview:Master the critical leadership skills and solid understanding of today's theory needed to become an effective business leader in today's turbulent times with Daft's 'The Leadership Experience', 6E. Acclaimed author Richard... -
Project Management Case Studies
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Details: The revised edition of the single–best source of project management case studiesProject Management Case Studies, Second Edition presents the most comprehensive collection of project management case studies available today. Compiled by Harold Kerzner, the leading authority on project management, it offers more than ninety case studies that... -
Fundamentals of Statistics (Latest Edition)
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Binding: paperbackNumber Of Pages: 1262EAN: 9789356937499Package Dimensions: 7.9 x 4.7 x 1.2 inchesLanguages: English -
The Encyclopaedia of Business Letters, Fax Memos, and Email
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Mechanics: Lectures On Theoretical Physics
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Details: Mechanics: Lectures On Theoretical Physics [Paperback] [Jan 01, 2003] Arnold Sommerfeld Readings and activities designed to help students improve their comprehension and response skills. Classroom–tested lessons include brief reading selections followed by constructed response and multiple–choice questions and thinking and writing activities. Reading Comprehension Boosters is flexible... -
Mind Your Management
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Binding: Hardcover Number Of Pages: 178 Release Date: 01-07-2002 EAN: 9788174462725 Package Dimensions: 8.7 x 5.8 x 0.7 inches Languages: English -
Sales and distribution management
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Hospital Stores Management: An integrated Approach
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Details: Sailent Features: A maiden book which contains conceptual frame-work; offers practical solutions to optimise store’s functions; discusses recent trends of store’s automation, inventory control, e-commerce, Info-Tech Bill-99 and their relevance. Comprehensively deals with the various domains of stores management. The book has been written with the... -
The New Strategic Brand Management (Creating And Sustaining Brand Equity Long Term)
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Details: The New Strategic Brand Management will provide all marketing and brand managers with a thorough understanding of the new rules of brand management and how to put them into practice.
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